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Articles published in 2026

Blog | Analysis and insights on post-sales, customer success and AI

Why customer value has become software's most profitable line

How enterprise software's oldest trade-off quietly collapsed, and why Customer Success now sits on the industry's most important fault line. Fifteen percentage points. That is the entire distance between a software company valued at 24 times revenue and one valued at 5 times. Not a breakthrough product. Not a heroic sales year. Fifteen points of net revenue retention: 113% for the top quartile of B2B software companies, 98% for the bottom quartile, according to t...

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Blog – Analysis and Reflections by Mathilde Henry

A conversation amongst peers on post-sales, AI and valuation.

For CEOs, division heads, CFOs, board members and private equity operating partners who wish to engage with an executive-level analysis of post-sales SaaS, AI monetisation and transformation at C-suite level.

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